Benefits Program

The main goal of the project is to further develop the existing PID Lítačka benefits program for holders of long-term passes in zones P, 0, and B. The program will be expanded to include new partners whose services are directly related to transportation, culture, or the organization of one-time events and festivals. The form of the benefit (e.g. discount or free entry), the conditions, and the method of application may vary depending on the partner and will be specified on the PID Lítačka website.

Project Benefits

• For the Public
  • Savings on services and products included in the benefits program
  • Wider range of affordable services supporting an active lifestyle

• HFor Public Transport (MD)
  • Increasing the attractiveness of public transport and potential growth in the number of new PID Lítačka subscribers
  • Supporting the loyalty of current PID Lítačka subscribers
  • Promoting micromobility in Prague

• For Participating Partners
  • Greater visibility through inclusion in the benefits program communication campaign
  • Expansion of the customer base

 

Implementation: 2025–2027

Project Status: In preparation